linkedIn Local Panel Speaking Event Recap
On March 5th, I had the pleasure of speaking on a panel at LinkedIn Local in front of 89 people.
The topics of discussions were centered around why having a personal brand is essential and why using LinkedIn is the best platform to craft your personal brand from a business perspective.
This was a new experience or me
I never spoke to so many people in a non-virtual setting.
I felt:
nervous
excited
scared
What if I stumbled on my words?
What if people don't resonate with my message?
It's funny, because as someone who is constantly on social media and constantly attending networking events, people assume I am super outgoing and all of this comes easily to me. This wasn't always the case. As an immigrant, I had to learn a new language so in elementary school I couldn't talk. In middle school and high school years I kept to myself and was only comfortable around my family and friends. Fast forward to college when I started getting into personal development and realized that being reserved wasn't getting me anywhere and it only made me feel worse about myself. This whole experience not only allowed me to meet and connect with wonderful people from my area but it also gave me an opportunity to:
share something that I am knowledgeable and passionate about
get out of my comfort zone
build confidence
A lot of the questions geared towards me were about the importance of having an online personal brand.
In today's digital age, establishing a strong online personal brand is not just a trend; it's a necessity. Whether you're a budding entrepreneur, a seasoned professional, or someone navigating the job market, your online presence can make or break your success.
1. First Impressions Matter:
Your online presence often serves as the first point of contact for potential employers, clients, or collaborators.
A well-curated personal brand sets the tone for how others perceive your skills, professionalism, and credibility.
2. Differentiate Yourself:
In a crowded digital landscape, standing out is crucial. An authentic and compelling online personal brand helps you differentiate yourself from the competition.
Showcase your unique skills, experiences, and personality to leave a lasting impression.
3. Career Opportunities:
Recruiters and employers increasingly turn to the internet to find talent. A strong personal brand increases your visibility and attracts career opportunities.
Platforms like LinkedIn provide a professional space to network and connect with potential employers or collaborators.
4. Establish Expertise:
Share your knowledge and insights on your chosen field through blog posts, articles, or videos. This positions you as an authority in your domain.
A well-crafted personal brand communicates your expertise and establishes trust with your audience.
5. Networking Made Easy:
Online platforms provide a convenient way to connect with professionals in your industry or related fields.
Building a strong network enhances your chances of discovering new opportunities, collaborations, and staying updated on industry trends.
In conclusion, your online personal brand is a powerful tool that can open doors, foster connections, and propel your career forward. Embrace the digital era, and take control of your narrative. Craft a personal brand that authentically represents you, and watch as opportunities unfold in the ever-expanding digital landscape.